For over 60 years, UNESDA has worked hard to promote the interests of consumers and producers of non-alcoholic beverages across Europe.The association has done so by building a constructive conversation with key stakeholders, and by proactively implementing bold EU-wide sectoral initiatives, often outpacing the rhythm of legislation. Reflecting society’s thirst for smarter consumption, UNESDA plays a pivotal role in bringing businesses, civil society, and EU decision-makers together to ensure that the production and distribution of soft drinks become ever more sustainable. UNESDA aims at addressing those imperatives while also striving to make the industry more competitive in the international marketplace. To learn more, please follow the link.